2016-08-052016-09-06Who's Who Who’s Who: Tom Pecheux If you have noticed an improvement in Estée Lauder’s makeup ranges in the last couple of years, Tom Pecheux is the […]
2015-11-232016-09-04Cases & Strategies The Positioning of Tom Ford This post was inspired by a video on the extinct Style.com where Tim Blanks revives the boom of Tom Ford at Gucci, […]
2015-10-242016-09-04Brands We Love Brands We Love: M.A.C Anyone who knows a little bit about makeup is aware that M.A.C is one of the best brands in the world. Buying […]
2012-08-282016-09-04Archetypes Burberry: London Lifestyle Answer quickly: what is the item of clothing that best represents the English weather? The trench coat, of course! And who makes […]